March 30, 2020News

LAGARDÈRE SPORTS AND LAGARDÈRE PLUS LEAD KITKAT TO DELICIOUS ENTRY TO ESPORTS WITH NEW CAMPAIGN

Hamburg, 30 March 2020 – Lagardère Sports and Lagardère Plus delivered an integrated solution for global chocolate brand KitKat, the official partners of Riot Games’ League of Legends European Championship (LEC), with a brand new campaign Because Every Champ Needs a Break. A series of video content produced by Lagardère Plus will be shown during LEC […]
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March 24, 2020News

#STAYHOME WITH FIFA20 AND JOIN EKSTRAKLASA’S ONLINE TOURNAMENT!

Poland, 24 March 2020 – Ekstraklasa has suspended their competitions, however football can be played not only on the fields. Supporting the idea of social distancing and staying at home, we have decided to organise an esports tournament under the slogan: Ekstraklasa #StayHome with FIFA20. The key to stop spreading this epidemic is to avoid […]

March 16, 2020News

SUZUKI MOTOR CORPORATION SECURES SEVENTH AFF CHAMPIONSHIP

Singapore, 16 March 2020 – Suzuki Motor Corporation has reaffirmed its commitment to football in South East Asia by announcing they will title sponsor this year’s ASEAN Football Federation (AFF) Football Championship for the seventh successive occasion. The AFF Suzuki Cup, boasting unrivalled television ratings and sold-out stadia, will kick off this year in October […]

March 11, 2020News

AUTOSÉCURITÉ AND SÉCURITEST BECOME OFFICIAL PARTNERS OF LNH FOR THE 2020/2021 SEASON

Paris, 11 March 2020 – Lagardère Sports, a company of Lagardère Sports and Entertainment, is proud to announce that Auto Sécurité and Sécuritest, members of the SGS Group, are to become official partners of the LNH (Ligue Nationale de Handball – National Handball League) for the coming 2020/2021 season. A presence in sport: AUTO SÉCURITÉ […]

March 11, 2020News

LONGINES AND CGF AGREE HISTORIC MULTI-COMMONWEALTH GAMES PARTNERSHIP

Longines and CGF agree historic multi-Commonwealth Games partnership, as Birmingham 2022 Countdown Clock is revealed Birmingham, England, 9 March 2020 -The Commonwealth Games Federation (CGF) has signed a partnership agreement with Longines for the next three editions of the Commonwealth Games, starting with Birmingham 2022. The announcement comes on Commonwealth Day today (9 March), where […]