April 11, 2019News

LAGARDÈRE PLUS NAMES FRÉDÉRIC SOUNILLAC STRATEGY AND CREATIVE DIRECTOR !

Paris, 11 April 2019 – Frédéric Sounillac is joining Lagardère Plus, the Lagardère Sports & Entertainment entity dedicated to Consulting and Activation, as Strategy and Creative Director. Frédéric Sounillac has come from Havas Sports & Entertainment, where he was in charge of Digital and Experiential Strategy, Engagement & Brand Content for Coca-Cola, Carrefour, AccorHotels, Rolex, […]
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March 28, 2019News

LAGARDÈRE SPORTS’ LICENSING & MERCHANDISING DEPARTMENT IS EXPANDING WITH NEW TEAM MEMBER CHRISTOPHE ROUSSEAU!

Paris, 28 March 2019 – Christophe Rousseau joins Lagardère Sports, a Lagardère Sports and Entertainment company, in the Licensing & Merchandising department developed by Laurent Platini since 2017. With more than 20 years of experience in sports business and, more specifically, in the management of sports IP rights (brand management, licensing & merchandising, retail and […]

March 8, 2019News

SERVICES PRO EXPRESS BECOMES NEW OFFICIAL PARTNER OF OGC NICE

Paris, 8 March 2019 – Lagardère Sports, a Lagardère Sports and Entertainment company, has today announced a partnership between OGC Nice and Services Pro Express until the end of the 2018/2019 season. Services Pro Express is an express freight company based in Carros,  specialised in the Alpes-Maritimes region. It offers customers a global service, from […]

March 4, 2019News

MARINA BAY SANDS COMMISSIONS LAGARDÈRE SPORTS TO MARKET SPONSORSHIP OPPORTUNITIES

As Marina Bay Sands’ sponsorship consultant, Lagardère Sports will leverage its international network to attract marketing content and drive commercial interest in the venue Singapore, 4 March 2019 – Asia’s leading business, leisure and entertainment destination, Marina Bay Sands, has appointed Lagardère Sports, one of the world’s top sports and entertainment marketing agencies, as its […]

February 27, 2019News

LAGARDÈRE PLUS HELPS XYLEM AND MANCHESTER CITY FC LAUNCH NEW “CLOSER THAN YOU THINK” CAMPAIGN

Global Partnership Marketing Agency Creates Campaign Aimed at Educating Football Fans on the Risks Posed by Water Complacency.  27th February 2019, London – Lagardère Plus, the global partnership marketing agency of Lagardère Sports and Entertainment, has today helped launch a new marketing campaign called Closer Than You Think that will see water technology company Xylem […]